About John

Getting fit was never easy for me. At my heaviest I weighed around 19 stone, and I know how it feels to lose confidence, motivation and consistency along the way.

For about five years I let my health slide. I told myself I was too busy, that skipping training was fine, that everything else came first. Eventually I had to admit I was avoiding cameras, constantly tired and living with high blood pressure.

Lockdown changed things. With time away from work and other people, I took an honest look at where I was and decided to overhaul my eating, my training and my health. I put a few weights in the garden, set a daily step target and wrote down every session. In under half a year I had lost over 3 stone while building muscle, and I felt better than I had in ten years.

That is why I became a coach. I wanted to help other people make the same turnaround, for themselves and for the people who rely on them.

I was not new to fitness, though. I grew up around athletics, football and swimming, and I have worked in the industry for nearly two decades, in public leisure centres and private clubs, on the gym floor and at the poolside. Along the way I have coached complete beginners, busy professionals and competitive athletes.